Email & whatsapp marketing

Regardless of how old email marketing is, it is still one of the essential parts of online marketing, especially in terms of conversion optimization. It helps to connect with, reach out to, and communicate with your potential clients.

If emailing itself has so many advantages, imagine how beneficial automating this process can be!

Spending hours manually writing unique emails for each of your consumers would be counterproductive. At the same time, you don’t want to bombard your whole subscriber list with generic email blasts. There are email marketing automation tools for startups that can automate your marketing for that you can hire a professional digital marketing company for that!

WhatsApp is the most popular messaging platform in the world. In 2020, its audience has grown up to 2 billion active users monthly. This marketing channel is a must-have for businesses that want to connect with audiences in developing countries. For instance, there are 340 million monthly WhatsApp users in India and almost 100 million in Brazil. However, the platform is also an excellent choice for promotions in the US market – 68 million Americans access WhatsApp at least once a month.

WhatsApp marketing allows you to stay in touch with your customers – more than half of WhatsApp users check the app every day. Better yet, you can be sure they will get your offers, as text messages have a 98% open rate.

The last point is that your customers love this communication channel. They trust brands with chat apps more – 53% of people say they would buy from companies they can reach via chat.